2015 NBMC Proceedings

Click this link to access the complete proceedings: 2015 NBMC Proceedings (ISSN 2345-8720)

Session A- ASEAN integration and corporate management
  • Effects Of Organizational Learning And Collective Knowledge On Change Beliefs: A Phil Hei’s Perceptions On The Asean Economic Integration by Edgar Allan G Castro
  • M and A: Vital for ASEAN 2015 Integration by Patrick V Caoile
  • Rent Seeking Behavior in the Philippine Mining Industry by Patrick V Caoile
  • Pirates of the Asia-Pacific: Analyzing APEC digital piracy by Carlos Vincent L Chua and Regina S Villasor
Session B – Corporate Social Responsibility
  • Corporate Social Responsibility: Importance to the Progression of the Selected Universal Banks in Batangas City by Kypril Catle, Marjorie Balmes, Antonette Mendoza, Glice Jhoan Panaligan, Eleanor Sartorio, and Glydel Yvette H Serona
  • Sustainability Reporting in the Philippines: The Case of Manila Water Company, Inc by Shieradel V Jimenez and Ma C P Assumpta Marasigan
  • Corporate Social Responsibility (CSR) Activities in Mining and Oil Companies from 2010 to 2014: A Content Analysis Study on the Philippine Context by Frederick P Romero
Session C – Management education (1)
  • Assessment of Office Competencies and Work Qualities of the BS Office Administration Students Under the Supervised Field Experience SY 2013-2014 by Gamaliela A Dumancas and Teresita F Pepito
  • Employability and Employers’ Assessment on Competency of Master in Business Administration Graduates in one Asian University by Maribeth G Buenviaje and Jake M Laguador
  • Problems and Coping Strategies of SMU-HTM Students During Their US Cultural Exchange Immersion: Basis for an Enhanced Preparation of Students for International Internship Program by Mayvelyn S Covita and Bon Homme Richard G Torres
  • Status of Implementation and Usefulness of Outcomes – Based Education for Customs Administration Students of LPU – Batangas by Angelica O Macatangay, Lyza D Braza, Reycon Annabel P Fuentes, Maedelyn N Gamboa, Angie D Gonzales, Katleen T Hernandez, and Jeny Rose B Montejo
Session D – Managing the academe (1)
  • Corporate Practices of Private Higher Educational Institutions by Jennifer Seridon
  • Corporate Social Responsibility of Selected Private and Public Colleges and Universities in Batangas City: Basis for Enhancement by Dabbie A Cruzem, Ericka Joy B Calacal, Rocel Joy M Bruce, Kristine Joy G De Alday and Luisa P Macatangay
  • Decoding the strategy of a university management research center: An insider action research proposal by Patrick Adriel H Aure
  • Description, Correlation, and Regression Model of the Factors Affecting the Job Satisfaction of the Ateneo de Davao College Faculty by Felicitas Cruz
Session E – Consumer behavior
  • Buying Behavior of Senior Citizens in Region 12 by Sheila Bayquin
  • Exploring Customer Perception of Selected Green Restaurants in Baguio City by Starlet Joy Caliwan
  • Working Mothers Buying Detergents: Only Price Matters by Vicente Salvador E Montaño and Manuel S Ortega
Session F – SMEs and Entrepreneurship
  • Academic Research Relevance to Business Practices: Perceptions, Scan Intensity, Use and Intentions of Business Practitioners in Batangas by Sheila Maloles
  • Drivers And Barriers Of Professionalizing Family Businesses In Koronadal City, South Cotabato by Michelle Capistrano
  • Drivers of Growth of Microenterprises by Rean May C Galang
  • Value Placed on the Online Reviews and How this Affects the Opinions and Actions of Batangueño Entrepreneurs when Patronizing Local Business Services by Analiza D Resurreccion
Session G – Corporate governance and leadership
  • Corporate sustainability, governance, ethics and firm performance: A literature review by Mar Andriel Umali  193 Corporate Values Integration on Organizational Practices: Basis for the Development of Corporate Image Program by Mario Glenn A Isic and Hector Aguiling
  • Empirical Study on the Dual Factor Corporate Governance Model on the Performance of Philippine Listed Corporations by Claro G Ganac
  • Transformational Leadership: Echoing Responsibility, Accountability and Sustainability by Aileen K Balba, Mary Grace M Reyes, and Eileen M Mamino
Session H – Social entrepreneurship and social enterprises
  • Exploring social business models: The case of ECHOstore and Greenius by Raymund B Habaradas and Patrick Adriel H Aure
  • Social Enterprises in Mindanao: The Case of Crystal Seas by Maria Angela G Zafra
  • Social Entrepreneurship: Five Dimensions of Opportunity Tracing Framework by Shalini Morta
Session I – Finance (1)
  • Financial Instrument Awareness and Ownership Among Selected Generation X Individuals in Metro Manila by Dennis L Berino
  • Philippine Peso Exchange Rate Movement on Import Level in the Philippines: An Empirical Study by Frederick P Romero
  • Philippine Peso Exchange Volatility and the Foreign Portfolio Investments (FPI): A Granger Causality Approach in the Philippine Setting from 2005 to 2014 by Frederick P Romero
  • Unit Investor Trust Fund Characteristics, Investor Preferences, and UnionBank Trust Strategies by Robert Ramos
Session J – Tourism
  • Get The Party Started: Uncovering factors that drive participants to destination music festivals by Lysa Sanchez, Jhona Camba, and Geraldine Pascual
  • Influence of Grade Point Average (GPA) and Perceived Academic Performance on the Employability Skills of Senior Hospitality and Tourism Students by Maria Madel M Ocampo and Rhikie Rose P Maranan
  • Potential Contribution Of Local Food Resources Towards Sustainable Food Tourism In Nueva Vizcaya by Marvin G Eslava
  • Tourism Competitiveness of Cebu in Central Philippines: Status, Challenges and Sustainability by Ferdinand Tesado Abocejo
Session K – Management education (2)
  • Developing Sustainability Values in Future Business Leaders by Pia T Manalastas
  • Effect of Problem-Based Service Learning on the Civic Consciousness of Students Enrolled in the National Service Training Program of De La Salle Lipa by Joseph Angelou Ilagan Ng
  • Industry Academe Partnerships Update by Robert Keitel and Melissa Ledesma
  • Lost in the forest dark: A review on the outlook of ethics in business programs by Real C So
Session L – Strategic marketing and branding
  • Branding: Country of Origin (COO) Effect by Mary Julie V Balarbar
  • Effectiveness of Marketing Strategies of LPU-High School by Anthea Jean C Arante, Reyson Adalia, Nicole Autor, Vince Cuya, Roly Vic Hernandez, Angelica Panganiban, and Fernando Ricafort
  • Factors Contributing To The Influence Of Celebrity Endorsers On Brand Patronage Among Selected Fans Clubs In Davao City by Elaine Mars G Isip
  • Market Segmentation of the Tablet and Smartphone Users in the Philippines by Eric Parilla, Kristine San Juan Nable, and Jodie Claire Ngo
  • Measure of Quality as Contributing Factor in Pursuing College Degree in Engineering: Input to Marketing Strategic Plan by Joseph Cezar L Deligero and Jake M Laguador
Session M – Creating social value
  • Collaborative Partnership in Tripartite Sectors: A critical review of literature by Teodoro S Ocampo
  • Security of Tenure, Capital Accumulation and Quality of Life for Poverty Alleviation by Bembie Marie Girado, Crisanto Regadio Jr, and Mark Anthony Velasco
  • The virtuous cycle of social capital: the case of Benguet coffee farmers by Reynaldo A Bautista Jr
Session N – Managing the academe (2)
  • Aligning Business with IT: An ICT Strategy Using Practical Enterprise Architecture for the Lasallian Network of Schools by Allan B Borra and Emmanuel S Iluzada
  • Entrepreneurial University: The Case of the University of the Philippines Manila by Bienvenido Balotro
  • Fortifying The University’s Enrollment Management Through Brand Equity Assessment by Harrison T Villanueva, John Octavious S Palina, Angela C Garra, and Niña Mae Bianca J Martin
  • Positioning the HEIs in Davao City by Danilo Te
Session O – SMEs and entrepreneurship
  • Exploring innovation capability and organizational performance among SMEs by Ma Cresilda M Caning
  • Influence of Entrepreneurship Education, Societal Enhancers and Environmental Factors to Entrepreneurial Activities in Davao Region by Candida Santos
  • Management Succession For Family-Owned Businesses: A Theory Paper by Jose Mari L Yupangco
  • Impulsive Buying Behavior Of Millennials On Online Shopping by Jose Luis Legaspi, Ireene Leoncio Oliver Galgana, and Clare Hormachuelos
Session P – Sports
  • Critical factors influencing international sporting success of the Philippines: The athletes’ perspective by Ralph Andrew Ramos
  • A study on the market behavior towards a new social media platform for creating online sports communities by Geraldine Bernardo and Cayronne Lim
Session Q – Human resource
  • A Test Of Relationship Between Organizational Culture And Organizational Readiness For Change In A Philippine-Based Manpower Outsourcing Cooperative by Maria Ysabel B Bordador
  • Skills, Knowledge and Attitudes Needed by Companies in Metro Manila by Eric Parilla
  • Strategies for Multinational Enterprises to Engage in Public Policy Development: The Role of Human Resources Management by Maria Angela G Zafra
Session R – Finance (2)
  • A Comparative Examination of the Level of Mobile Banking Services of Selected Publicly-listed Universal Banks in the Philippines: A Qualitative Study by Frederick P Romero
  • The Rise and fall of The Monoline/Bond Insurers: Icarus of the 21st Century by D Dulani Jayasuriya
  • Chaos Theory & Realised Volatility: An Empirical Analysis by D Dulani Jayasuriya
  • Financial Performance of Philippine Life Insurance Companies by Michelle Brendy C Ocampo Tan
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